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Archive for the ‘Newsletter Mngmnt.’ Category

If you’ve been hoping to build a newsletter for your site then look no further. This collection of resources will provide a great starting point for anyone interested in designing, managing, and marketing a newsletter. Even if you aren’t familiar with newsletters it doesn’t take very long to understand the basics. All you really need is time and lots of practice.

MailChimp Resources

online mailchimp email newsletter resources

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ActiveCampaign LogoActiveCampaign, a full-featured platform for sending newsletters, is giving away $75 credits to 3 WRD readers each.

The details of this giveaway is mentioned in the bottom of this article and here is more about this exciting service:

What is ActiveCampaign?

Today, newsletters are one of the most popular ways of communicating with users/customers. Also, they are not expensive and, most importantly, they can be measured.

ActiveCampaign is a solid and hosted web application for managing subscribers, sending them newsletters and tracking the results.

It is possible to create multiple lists, view detailed information about the subscribers (like links they clicked or campaigns they opened) and even import new subscribers from many other popular web apps (Sales Force, Google Contacts, etc.), databases (MySQL-MSSQL) or with the help of a CSV-XML file.

ActiveCampaign

And, for sure, the application enables us to create customized "subscribe forms" + integrate into our websites by inserting a few lines of code to our web pages.

ActiveCampaign has lots of beautifully-designed e-mail templates (cross-client compatible) to choose from or new ones can be designed with the web-based e-mail designer provided.

Once a newsletter is created, a built-in e-mail testing feature displays how it will look in popular e-mail clients like Outlook, Gmail, Yahoo, Live Mail, Apple Mail, Lotus Notes, iPhone, etc. It even notifies you about any possible issues (including design + spam score) and shows how to fix them.

The newsletters don't have to be sent by simply clicking to "send" but can be automated in several ways:

  • autoresponders (for ex: when a user subscribes send an automated welcome mail)
  • date-based campaigns (sending birthday emails, etc.)
  • automated triggers and subscriber actions (when user subscribes, un-subscribes, clicks a link in the e-mail..)
  • RSS-based – (when new items are available in RSS, send their links/content as newsletters)

ActiveCampaign runs many checks to make sure the e-mails will be sent with success (like ensuring you have valid SPF, Sender ID, DomainKeys or DKIM and managing bounces/cleaning up your lists by removing invalid e-mails).

ActiveCampaign Social Reactions

A detailed "reporting module" brings every detail you may need to analyze the deliveries. Read/opens, number of clicks to links, un-subscribes and bounces. Also, it is possible to view the trends of days/times that the e-mails are viewed the most to decide on a better delivery date-time.

There is also the social side of every buzz (including your campaigns) on the internet and the application can display what others are talking about your campaign on Twitter and Facebook (including Facebook "likes").

ActiveCampaign has add-ons/integrations for many other apps like WordPress, Joomla, SalesForce, SugarCRM, FreshBooks, HighRise and more.

Also, a well-documented API opens the doors of any type of integrations to developers.

How to join the giveaway?

ActiveCampaign is giving away $75 credits to 3 users and to join the giveaway:

  • follow @activecampaign Twitter user
  • share "how you would use email marketing for you or your clients" in the comments to this post
  • that's it!

P.S. The policy of ActiveCampaign is applied to the winners of the free credits.

SELECT * FROM wp_comments WHERE comment_post_id=2485 AND comment_approved=1 AND comment_type='' GROUP BY comment_author_email ORDER BY RAND() LIMIT 3

Winners will be selected and announced on 4 October 2011. Good luck to everyone.

TinyLetter is a free-to-use web service which enables us to create an e-mail newsletter and get subscribers.

It has a very straightforward functionality and interface. You just pick a name for the newsletter and embed a code into the website which displays a sign-up form.

Also, you can ask the users to go to the custom URL provided by the service (like http://tinyletter.com/listName) where the design of it can be customized.

TinyLetter

You can see the past newsletters, read replies, see the list of subscribers and also import e-mails.

An original feature is the support for "asking a payment for subscription" to the newsletter where the amounts can be collected by the service or directly sent to any given PayPal address.

It doesn't have any advanced features like reporting, custom text per subscriber or ready-to-use templates but, for some projects, simplicity is all we need.

Simple Mailing List is a simple-yet-powerful and free mailing list manager script that is built with PHP/MySQL.

It helps you to control a mailing list by adding/removing members (one-by-one or in bulk), seeing the active/passive ones and sending mailings.

Every message sent can have an "unsubscribe link" and, optionally, the administrator can be notified about such updates via e-mail.

Simple Mailing List

E-mails to be sent can be both plain or HTML and they can be scheduled for a future date (works with cron jobs).

In order not to overload the e-mail server, the script has the ability to throttle/limit/queue messages.

Simple Mailing List keeps the archive of previous mailings and "how many users they were sent to".

Also, it is possible to create HTML templates and send your e-mails using them.

This is a free Ajax newsletter script that is built with PHP & jQuery.

With a very simple interface, it enables you to:

  • Create categories (lists)
  • Add e-mails to categories
  • Send e-mails to any category and/or e-mail
  • View the previously sent e-mails

Free Ajax Newsletter Script

It uses 1 PHP file & comes with a .SQL file for creating the necessary tables in MySQL.

To mention, the script is only the admin interface. If needed, you can create a front-end for users who want to subscribe to a newsletter by inserting their e-mails to the related categories.

OmnistarMailer is a web based e-mail marketing & autoresponder software.

It is an installable application that is built with PHP & uses MySQL to store data.

OmnistarMailer

It enables you to create unlimited e-mail lists/members to:

  • send them manual or automated newsletters/campaigns
  • make online surveys
  • send automated reminders (for ex: in birthdays)

And users can be added:

  • manually
  • by collecting data via an "integrated form builder" that forms can be embedded into your website.

The campaign manager is a very strong e-sales tool as you can track clicks of newsletters & market your products only to users who viewed your campaign or autoresponder.

OmnistarMailer AutoResponder Application

OmnistarMailer has a feature-rich & smart auto-responder mechanism.

Once a user signs up to your mailing list, you can use this autoresponder software to schedule a series of follow up emails. You can schedule unlimited emails to go out to your users with separate time intervals.

Some other features

  • There are various ready to use e-mail templates
  • Multilingual (translate to any language by simply updating a file)
  • Can be re-branded (can be sold as a product of your own)
  • Supports big maillists
  • Has a comprehensive bounce reporting system
  • Detailed reports on every step
  • Data import & export
  • & more (see all features)

Special discount

This web based email marketing software is also offering a 20% discount to WRD readers. You can simply use the promotion code: "webresources" for that.

P.S. This post is a sponsored review

poMMo is an open source maillist manager application for adding a mailing list to your website or to organize stand alone mailings.

poMMo requires PHP & MySQL, offers a very simple web-based setup and it can be ready to use within minutes.

PHP Maillist Script

With an Ajaxed interface, you can create custom subscription forms & subscriber groups. After that, it provides you the necessary embed code (or HTML output) for inserting the form.

poMMo is also a smart application as it gets the list of sent-unsent-failed e-mails during the delivery and has an automated "list cleaning" feature by checking the bounced e-mails.

Other nice features of this maillist manager:

  • Easy creation of subscriber groups
  • Quickly import and export your subscriber base
  • WYSIWYG HTML mailing creation
  • Flexible collection of subscriber data through user defined "fields"
  • Drag and drop field ordering
  • Themeable, brandable, multilanguage
  • Limit the sending of mails – throttle by hour, bytes, and domain limits
  • Revolutionary AJAX based subscriber Management
  • Personalize Mailings — e.g. Say "Dear Susan" vs. "Dear Subscriber"
  • View and Reload sent mailings from the Mailing History page
  • Mailings can be paused, resumed, and canceled "live"
  • Mailings take place in the background — you can turn your computer OFF during a sending
  • Subscribers can unsubscribe themselves or update their own information (including email address)

This mailing list manager application uses very low disk I/O and can be used for big mailing list groups.

P.S. Admin interface has a small compatibility problem in Firefox.

E-mail marketing, when done professionally, has a serious return rate and measurable.

OpenEMM is a beautiful e-mail marketing (or newsletter management) application with business level capabilities. And best of all, it is open source.

Free E-mail Marketing Script

Using this e-mail marketing tool, event and time triggered e-mails can be sent which is a great feature for smarter mailing lists.

Some other features of OpenEMM are:

  • Set of pre-configured action forms and template
  • Import and export workflows simplified by wizards
  • Configuration of different users with different rights/roles
  • Create mailing lists for groups of recipients
  • Subscription to your mailing lists via confirmed opt-in, double opt-in or via e-mail
  • Unsubscription with one click, optional with confirmation query and unsubscribe confirmation by e-mail
  • Import and export wizards
  • Separation of layout and content (like a content management system)
  • Templates
  • Detailed real-time statistics with graphical output
  • Analysis of opening rate, click rate, unsubscriptions, bounces
  • Comparison of multiple mailings based on key data

OpenEMM is mainly written in Java and Python and uses MySQL for storing data.

Sending newsletters to 1000′s of users, tracking clicks, unsubscribe links, risk of sending e-mails twice? Yes, these are some concerns of newsletter management.

phplist, an open source PHP – MySQL based newsletter management application makes sending newsletters easy, professional and managable.

Free Newsletter Manager

Some powerful features of phplist:

  • No duplicate messages. No ‘forgotten’ messages.
  • View and click tracking
  • Templating and multiple subscribe pages
  • Dynamic subscriber columns
  • User specific content like "name, e-mail"
  • Lists
  • RSS subscription
  • Scheduling
  • CVS import and export
  • Bounce detection and cleaning
  • Auto PDF messages
  • Attachments
  • Throttling to prevent server overload

This open source newsletter manager can also be integrated with the current subscriber base with the built-in import feature or some coding for syncronazing databases.

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